Ruffalo Noel Levitz recently commissioned a major research
project to better understand advancement leaders’ priorities,
challenges and strategies for the future. Through in-depth
interviews with leaders across the country, we uncovered what chief
advancement officers are really thinking about the
future.
The results of 40 hour-long interviews with Chief Advancement
Officers are discussed in this podcast. Jim Rogers, RNL CMO, talks
about the budgeting priorities of today's higher education leaders,
what leaders are judged on, and where they are shifting
resources.
We also talk about what this means for your fundraising
strategy and what's next for the higher education fundraising
industry.