Feb 2, 2020
Industry estimates tell us that the average American receives at least 500 marketing messages a day, and 100 of them are digital. Modern charitable outreach contends with a lot of noise. And it’s hard to break through.
Chris Knudson at Wartburg College knows this, and he’s doing a great job connecting with...
Jan 31, 2020
The Crowdfunding and Giving Day Index presents insights and results from 6,116 charitable crowdfunding projects totaling more than $105 million in giving.
Charitable crowdfunding has become the premier peer-to-peer online giving opportunity.
The report includes key results and benchmarks such as:
Nov 21, 2019
This Fundraising Voices podcast features RNL’s Josh Robertson who covers the importance of using personalization to communicate with your donors. Josh and Brian discuss:
Oct 30, 2019
This Fundraising Voices podcast features provocative fundraising expert Jason Lewiss, CFRE, author of The War for Fundraising Talent. Jason and host Brian Gawor discuss:
Oct 8, 2019
We've just released our annual report on annual giving trends, from a survey fundraisers this year. I got on the line with Shad Hanselman, RNL's annual giving guru, to talk about the results, including what fundraisers say about:
- Usage of channels, like direct mail, phone, email, crowdfunding, giving days and online...