Oct 25, 2021
Donors want to make an impact. And when we think about transformative interventions, cleft palate and cleft lip surgery has incredible impact – literally changing lives of the recipients. Operation Smile has been around almost 40 years, providing this life-changing care.
We got on the line with Joanne Bowers, Lauren...
Oct 19, 2021
That thing we used to call phonathon has changed. It’s now about engagement, and the place where that happens is the engagement center. Every day, hundreds of locations across the US and Canada (with a lot of remote activity too), fuels the philanthropic outreach for great institutions. And the people driving...
Oct 18, 2021
Jim Harris, Assistant Director of Annual Giving at Ohio University joins the podcast with RNL's Theresa Jubert to talk about the power of crowdfunding to engage donors. Jim brings a wealth of experience and insights as a marketing and communications expert.
Ohio U set records for alumni engagement last year, and one...
Oct 6, 2021
One of the world’s top giving expert, Dr. Russell James from Texas Tech University joins MarketSmart’s Greg Warner to give a rundown on how some of the key research on donor decisions impacts our work as fundraisers.
A key goal in our donor engagement is tell the donor’s story, or better yet: let the donors tell...