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Oct 6, 2021

One of the world’s top giving expert, Dr. Russell James from Texas Tech University joins MarketSmart’s Greg Warner to give a rundown on how some of the key research on donor decisions impacts our work as fundraisers.

A key goal in our donor engagement is tell the donor’s story, or better yet: let the donors tell...


Aug 13, 2021

RNL's AJ Pennington offers insights from two decades of experience in talent management. AJ offers advice on how to assemble and submit a good application, key tips for the application process, and what it's like to work at RNL.

Check out the latest job postings at...


Jun 24, 2021

Marc A. Pitman, CSP®, The Fundraising Coach, joins the podcast to talk about how we've all adapted this year, the power of investing in your personal development, and key things fundraisers need to do as we transform donor engagement going forward.

Marc says: It's about finding your unique style. His new book, "The...


Jun 24, 2021

Greg Warner at MarketSmart is known for challenging the norm. In this conversation, we talk about the best ways to find major and planned giving donors. Spoiler alert: it's not moves management, or relentlessly sending gift officers at them. We talk about the value of engagement, crafting a great donor experience, and...


Apr 20, 2021

Fundraisers and alumni relations professionals are increasingly working together. As we’ve said before, it’s about treating alumni as more than walking ATMs--and truly investing in the value of a lifetime experience with our supporters.

Gary Toyn, senior researcher at Access Development, and one of the creators of...