Online giving is growing rapidly. We’ve all seen our online donation activity rise, and this is a big transition for many fundraising programs, as online giving grows at up to three times the rate of over all giving. Mike Kim at iATS payments knows a lot about this. As one of the largest payment processing providers for non-profits, the company has seen a lot of growth in online giving, and is following the trends closely. I got Mike on the line to talk about payment integration, building trust and security with donors, how to optimize the online giving experience, and what’s next for online giving.
Included in the podcast are:
Telling a compelling to story--highly personalized, evoking emotion, encouraging action right now--is a big part of fundraising success in the 21st century.
Caryn Stein, Vice President here at RNL knows this. She’s spent her career doing just that to help hundreds of charities. I got Caryn on the line to talk about the power of digital engagement, storytelling, and what she thinks is next for the future of fundraising.
She calls it storytelling "surround sound" and explains how engaging donors in a personalized, powerful way through technology can really amplify your results.
Covered in the podcast are:
If you want to find out how RNL uses these tactics to take your program to the next level, drop us a line.